Executive Summary: Pinterest makes money from advertising. The company offers a variety of different ad formats such as Idea Pins or Shopping ads. The advertising-based business model of Pinterest is thus reliant on driving user growth, which it does by supporting creators on its platform. What Is Pinterest? Pinterest is a visual bookmarking platform that … Read more
Executive Summary: The business model of Lyft is that of a two-sided online marketplace. There, it mostly connects drivers with passengers. Lyft makes money from commissions, service fees, referral fees, subscriptions, interchange fees, advertising, and services. What Is Lyft? Lyft is a transportation app that provides users with on-demand access to drivers all around their … Read more
Executive Summary: Rakuten makes money from various internet service portals, personal finance solutions, mobile plans, venture investments, and much more. The business model of Rakuten is predicated on creating an ecosystem around the 70+ businesses it runs. What Is Rakuten? Rakuten, which stands for “optimism” in Japanese, is a technology conglomerate that serves users in … Read more
Netflix has achieved what very few companies on this earth have done before: it has become synonymous with a whole category. While Netflix wasn’t even the first streaming service (that title goes to Hong Kong-based iTV, which launched in 1998), it certainly is by far the most beloved. And although recent subscriber losses and heightened … Read more
Executive Summary: TikTok makes money from advertising, shop commissions, fees from subscriptions, and music royalties. The business model of TikTok is centered around becoming a super app on which users can not only consume videos, but shop for items, play games, and so much more. What Is TikTok? TikTok is a social entertainment platform that … Read more
Executive Summary: The business and growth model of Tinder is based on a freemium approach, meaning core aspects of the app can be accessed at no cost while premium features require payment. Tinder makes money from monthly or yearly subscriptions, in-app purchases, and advertising displayed within the app. First of All: What Is Tinder? … Read more
Executive Summary: Flyhomes is an online real estate brokerage and mortgage broker that allows homeowners to trade in their properties for a new unit. Flyhomes primarily makes money through a variety of fees as well as through interest rates on mortgages it issues. Founded in 2015, Flyhomes is now one of the fastest-growing real estate … Read more
Google Glass was one of the first hardware forays the Mountain View-based search giant embarked on. After the early hype, which resulted in Time Magazine naming it the Best Invention of the Year, Google Glass’ fall from grace couldn’t have been more spectacular. Google shuttered the project, which had been solely made available to a … Read more
Executive Summary: Figma is a collaborative design application that allows users to collaborate on projects over a web browser. Figma makes money via various subscription plans for its software products as well as through plugin fees it collects from third-party developers. Founded in 2012, Figma has grown to become one of the most popular design … Read more
Executive Summary: Stocard is a mobile wallet that allows its members to store all of their loyalty cards in one single application. Stocard makes money by allowing companies to advertise on its app, through payment fees, and the sale of aggregated data. Founded in 2011, Stocard is now one of the biggest mobile wallet providers … Read more