What Happened To Myspace? Why Did It Fail?

Executive Summary: Myspace was a social media network that enabled users to create their own profile pages, engage in various forums, listen to music, and more. Myspace failed because of rising competition, a poor and inconsistent product, heavy spending, as well as ongoing legal battles. Launched in January 2004, the site became the world’s leading … Read more

The Plus500 Business Model – How Does Plus500 Make Money?

Executive Summary: Plus500 is an online trading company that specializes in the purchase and sale of contracts for difference. Plus500 makes money via spreads on customer trades, overnight fees, currency conversion fees, as well as inactivity fees. Founded in 2008, the company has grown to become one of the world’s leading contracts for difference providers. … Read more

What Happened To Vine? Why Did It Shut Down?

Executive Summary: Vine was a social media platform that allowed users to upload and watch 6-second videos in a loop format. Vine shut down because it failed to support its content creators, due to high levels of competition, lack of monetization and advertising options, personnel turnover, as well as issues at parent company Twitter. Founded … Read more

The Plaid Business Model – How Does Plaid Make Money?

Executive Summary: Plaid is a financial technology company that offers an API, allowing other companies to connect to their customer’s bank account (as well as other financial institutions). Plaid makes money by charging a variety of fees for connecting and using its service. The company operates on a freemium business model. Founded in 2012, Plaid … Read more

The Shpock Business Model – How Does Shpock Make Money?

Executive Summary: Shpock is an online marketplace that enables people to buy and sell almost any item. The platform can be accessed via Shpock’s website or mobile apps. Shpock makes money from subscription fees, selling advertising space on its platform, as well as referral fees. Launched in 2012, Shpock has become one of the leading … Read more

What Happened To Quibi? Why Did It Fail?

Executive Summary: Quibi TV was an on-demand streaming application that focused on short-form content. Episodes were around 10 minutes in length. Quibi, despite raising billions, had to shut down within six months of launching. Its content library was eventually sold to Roku for around $100 million. The reasons why Quibi failed were vast. They included … Read more