The Wealthfront Business Model – How Does Wealthfront Make Money?

Executive Summary: Wealthfront is a financial services platform that provides investment, retirement, and cash management products to retail investors. Wealthfront makes money via advisory fees, interest on issued loans, interchange fees, and interest earned on cash. Founded in 2008 and headquartered in Palo Alto, California, Wealthfront has become one of America’s leading robo-advisors. The company … Read more

The Postmates Business Model – How Does Postmates Make Money?

Executive Summary: Postmates is an online courier service platform that connects businesses with customers nearby. The majority of its sales stem from food delivery, but the company also partners with businesses in the supermarket, retail, or alcohol space. Postmates makes money by charging various fees (delivery and service fees, for instance) as well as via … Read more

The Betterment Business Model – How Does Betterment Make Money?

Executive Summary: Betterment is a financial services company that offers investment, retirement, and cash management products to retail investors as well as companies. Betterment makes money via its Digital and Premium plans, receiving compensation from partner banks, fees on debit card transactions, referral fees by promoting insurance packages, as well as through Betterment for Business … Read more

The KAYAK Business Model – How Does KAYAK Make Money?

Executive Summary: KAYAK is a travel-focused search engine that allows customers to compare rates between flights, hotels, car rentals, and more. Users can access KAYAK via its website and mobile apps. KAYAK makes money whenever a user clicks on a booking (CPC), goes on to buy that offer (CPA), and sponsored placements that appear within … Read more

The Venmo Business Model – How Does Venmo Make Money?

Executive Summary: Venmo is a digital wallet that lets users transfer money between each other using the company’s app. With Venmo, users can furthermore pay at selected merchants, either online (using the Pay With Venmo feature) or via the company’s debit card. Venmo makes money via its Pay With Venmo feature, Instant Transfers, interchange and … Read more

The Grubhub Business Model – How Does Grubhub Make Money?

Executive Summary: Grubhub is an online and mobile food delivery platform that allows customers to order from restaurants in their proximity. Grubhub partners with over 300,000 restaurants across 4,000 U.S. cities. Grubhub makes money by charging restaurants various commission fees based on the overall order value. Another source of income includes its premium subscription serve … Read more

The Affirm Business Model – How Does Affirm Make Money?

Executive Summary: Affirm is a FinTech company that issues point-of-sale loans to consumers. It works together with merchants, such as Walmart or Shopify, to over loans ranging from 3 to 36 months. Customers directly transact with Affirm via the company’s website or one of its mobile apps. Affirm makes money through the interest that customers … Read more

The Honey Business Model – How Does Honey Make Money?

Executive Summary: Honey is a browser extension that scrapes the web to automatically find the best deals for its users. The company works with over 30,000 retailers across industries such as fashion, electronics, travel, and many more. Honey makes money from affiliate commissions that it earns for every coupon that is redeemed via its extension. … Read more