Executive Summary: Pluto TV is a streaming platform that serves live television and on-demand video content free of charge. Pluto TV makes money by showing commercials within the video content or when switching between channels. Consequently, Pluto TV relies on an advertising-based business model. Founded in 2013, the company has risen to become one of … Read more
Executive Summary: Roku is a company that creates streaming devices that allow you to consume content, such as games or movies, via the internet. Roku makes money via hardware sales, by licensing its Roku operating system, advertising on The Roku Channel, branded content, as well as through its premium subscription marketplace. Founded in 2002, Roku … Read more
Executive Summary: DuckDuckGo is a search engine that is focused on user privacy. As such, it does not track its user’s browsing history, nor does it collect and store any data about them. DuckDuckGo makes money via keyword advertising, affiliate commissions, as well as licensing fees for its tracker radar tool. Founded in 2008, DuckDuckGo … Read more
Executive Summary: Duolingo is a platform that offers users the ability to learn over 40 languages, ranging from English to Russian. Duolingo makes money via a premium subscription, display ads, fees from events, and language proficiency tests. The company operates under a freemium business model. Founded in 2011, Duolingo has risen to become the world’s … Read more
Executive Summary: TripAdvisor is an online platform that helps users to collect travel-related information, create reviews, and book flights, hotel rooms, restaurant seats, and much more. TripAdvisor makes money from click-based advertising, subscription services, commissions, sponsored placements, listing fees, and reservation fees. Founded in 2000, TripAdvisor has become one of the world’s most frequented websites. … Read more
Executive Summary: BuzzFeed is an American media company that focuses on publishing highly shareable content to increase virality. The company covers topics such as politics, cooking, fashion, business, and many more. BuzzFeed content is published in audio, video, and written format. The business model of BuzzFeed is based on various layers of income. The company … Read more
Executive Summary: Nextdoor is a social networking platform that allows neighbours to connect with each other and create shared communities. Available both via the web and its mobile app, Nextdoor allows neighbours to stay updated on local news, hiring baby or dog sitters, receiving crime alerts and many other things. Nextdoor makes money via sponsored … Read more
Executive Summary: SoundCloud is an online music platform that allows anyone to listen to music from (mostly) independent artists. SoundCloud makes money from advertising, premium subscription services (namely Go, Go+, and Unlimited), audio mastering services, and ticket sales from events. The company operates on a freemium model, meaning its core product is free to use, … Read more