Executive Summary: Headspace is a mobile application that provides meditative and mindfulness lessons to consumers around the world. The Headspace app is available both on iOS and Android devices respectively. The business model of Headspace is based on three income pillars. A subscription fee that consumers pay to unlock the meditation content, B2B programs to … Read more
Online dating has become an integral part of our lives. According to a 2017 study conducted by Stanford University, 39% of heterosexual and 65% of same-sex couples met each other online. While most of us definitely heard about and may even know someone who met on Tinder, other dating apps are creeping up and challenging … Read more
Executive Summary: Peloton is a hardware technology company that manufactures and distributes fitness devices, namely its Peloton Bike and Tread. Its devices are connected to the internet and thus allow users to have virtual group workout sessions. The business model of Peloton is based on selling its hardware products. Furthermore, the company makes money by … Read more
Have you ever wondered why a certain company exists? Sure, making its shareholders a tiny bit richer and employees earn a monthly income is a big portion of that. But that is not the whole story. Legendary business professor Peter Drucker stated that a mission statement answers the questions of “What is our business?” … Read more
Back in 2007, masses of people camped in front of the Apple Store to get their hands at what would become the first version of the iPhone. These people must absolutely have the latest peace of tech and would go the literal extra mile. They are the ones blogging about and reviewing your product, essentially … Read more
Although more and more companies become comfortable with employing remote workers, folks in product management still seem to resent the idea of working with location-independent teams. The overarching conclusion is that product managers cannot influence their team members if separated by distance. So the question becomes: can a field focused on collaboration, such as product … Read more
As advocated by the Scrum Guide, the role of management is to “support the Product Owner with insights and information into high value product and system capabilities. Support the Scrum Master to cause organizational change that fosters empiricism, selforganization, bottomup intelligence, and intelligent release of software.” When organizations make the switch from traditional development methods … Read more
Product Owners represent the centre of the development cycle, acting as the voice of the customer while being responsible for maximizing product value. But what do they actually do? And what are their key responsibilities? Although their job description can vary, they do share a common set of responsibilities. This article will give a quick … Read more
The Scrum methodology is based on the concept of empiricism. Within the empirical approach, we make decisions based on what we experience and observe. That means that we monitor our past experiences (for instance how we develop a peace of functionality) and if we see room for improvement, take this experience and adjust our course … Read more
Back when I used to work in IT Consulting, a common theme we observed was that deliverables within our Sprints were always extremely close (and often delivered upon the last day). More often than not, this resulted in additional conflicts on the client site since the delivered Product Increment lacked certain functionality or simply failed … Read more