How Does Unfiltered App BeReal Make Money?

BeReal is a social media application that prompts users to share one photo per day with their friends.

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The app was launched in late 2019 by Alexis Barreyat and Kévin Perreau who met at the French coding school 42 born2code. IMAGE VIA APP STORE Full Article

But how does BeReal, which has taken the social media world by storm, actually make money?

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Actually, BeReal does not generate any revenue as of now. Instead, it relies on the $30 million in funding that it raised from investors thus far.

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In all likeliness, it will introduce different ad formats in the future. For example, ads could be displayed in between the photos that friends send. IMAGE VIA CANVA Full Article

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