The Headspace Business Model – How Does Headspace Work & Make Money?

Executive Summary: Headspace is a mobile application that provides meditative and mindfulness lessons to consumers around the world. The Headspace app is available both on iOS and Android devices respectively. The business model of Headspace is based on three income pillars. A subscription fee that consumers pay to unlock the meditation content, B2B programs to … Read more

Definition and Examples of a Market Oriented Mission Statement

Have you ever wondered why a certain company exists? Sure, making its shareholders a tiny bit richer and employees earn a monthly income is a big portion of that. But that is not the whole story. Legendary business professor Peter Drucker stated that a mission statement answers the questions of                 “What is our business?” … Read more

The Five Adopter Categories – Definition and Examples

Back in 2007, masses of people camped in front of the Apple Store to get their hands at what would become the first version of the iPhone. These people must absolutely have the latest peace of tech and would go the literal extra mile. They are the ones blogging about and reviewing your product, essentially … Read more

Four Tips For Better Remote Product Management

Although more and more companies become comfortable with employing remote workers, folks in product management still seem to resent the idea of working with location-independent teams. The overarching conclusion is that product managers cannot influence their team members if separated by distance. So the question becomes: can a field focused on collaboration, such as product … Read more